Trio Growth Strategy
Senior eCommerce leadership today. Direct lines to retail buyers when you are ready. Two ways to engage: as your Growth Partner or your Strategic Advisor.
Currently accepting 2 growth partner clients
Who This Is For
You have a brand on Amazon that needs senior leadership — whether you are a founder-led business scaling past $25M, a PE-backed portfolio company, or a CPG portfolio that just acquired a brand and needs an embedded operator to drive it before you build the internal team. A cookie-cutter agency is not the answer.
You need an embedded senior operator — someone who has run multi-hundred-million dollar businesses on Amazon — to take ownership of the channel and drive outcomes.
$25M–$250M+
Amazon revenue
Focused
or expanding catalog
No senior lead
or one stretched across too many brands
The Problem
These are the problems we hear from brand operators across CPG portfolios, founder-led businesses, and PE-backed brands. Click any to see how we solve it.
Monthly PDF reports, no strategic thinking. You’re one of 50 accounts and nobody is proactively growing your brand.
Dashboards full of acronyms you don’t understand. No idea if your ad spend is efficient or if you’re leaving money on the table.
Suppressions, stranded inventory, IPI issues, policy violations . Silent killers that nobody catches until something breaks.
You know retail could double your brand and new products could open new categories, but you have no buyer relationships, no product roadmap, and no idea where to start.
Every hour you spend in Seller Central is an hour you’re not building your brand. You want to make decisions, not do the work.
The Difference
Senior operator scope no agency can deliver.
Book a discovery call to discuss scope and engagement →Trio – The Growth Partner
Typical Amazon Agency
Senior operator scope no agency can deliver.
Engagement Model
Choose the engagement that fits where you are today. Both include senior-level strategic attention that agencies cannot match.
Embedded executive running your eCommerce business
Built for brands inside CPG portfolios, founder-led businesses scaling past $25M, and PE-backed operating companies.
Limited to 2 clients at a time
Book a Discovery CallExpert oversight for your existing team or agency
Limited to 3 clients at a time
Book a Discovery CallThree Pillars of Growth
The Growth Partner engagement covers everything you need to scale your brand across ecommerce, retail, and product development. All three pillars are included.
Full ownership of your Amazon channel. Ads, listings, SEO, content, account health, inventory coordination, and reimbursement recovery. Plus a CEO Operating System so you always know exactly where you stand.
When your brand is ready, we build the roadmap for where you are most likely to win with retailers. We develop the relationships with the buyers (if we do not already have them) and get your product on the shelf. Includes a percentage of the retail sales we are responsible for.
We analyze the data, build a prioritized roadmap of what to develop next, identify where to expand, and connect you with CDMOs to get the manufacturing process started. We have a network of contract manufacturers across supplements, beauty, health, and pet.
The CEO Operating System
One of the biggest complaints we hear about Amazon agencies is a lack of transparency. We solve that within the first month. We stand up a process for tracking every metric that matters and deliver it to you weekly, so you can make decisions and we can execute against them.
Every week you receive a scorecard tracking the input and output metrics that drive your business, with plain-English commentary. Within several weeks of working together, you will understand exactly how your ecommerce business is managed. You will know the inputs, the outputs, and how they connect. You could hand this to another agency or run it yourself. You will not want to, because we handle everything, but you will have the knowledge to hold anyone accountable if you ever need to.
Weekly Performance Scorecard
| Metric | This Week | WoW | MoM | QoQ | YTD | Trend |
|---|---|---|---|---|---|---|
| ▬ | ||||||
| ▲ | ||||||
| ▲ | ||||||
| ▼ | ||||||
| ▲ | ||||||
| ▲ | ||||||
| ▲ | ||||||
| ▲ | ||||||
| ▬ | ||||||
| ▲ | ||||||
| ▲ | ||||||
| ▬ | ||||||
Sample scorecard. Actual client data is confidential.
Plus a weekly action summary showing exactly what we are working on and why:
Weekly Action Summary
| Action | Intent | How Measured | Result |
|---|---|---|---|
Sample summary. Every action tied to a clear intent, measurement, and result.
Limited to 2 clients at a time
Book a Discovery CallExpert Oversight Without Replacement
Not ready for the full Growth Partner engagement? The Strategic Advisor focuses on Pillar 1 only. I provide the strategic brain your agency or team is missing, without replacing them. I join your weekly business reviews, hold your agency accountable, and give you a clear picture of what is working and what is not.
This engagement is designed for brands that already have an agency or internal team managing day-to-day Amazon operations but lack senior strategic oversight. I attend every weekly business review, set performance targets your agency should hit, and deliver a written scorecard after each session documenting what was discussed, what was decided, and what needs to happen next. Quarterly, I conduct a full Amazon Business Audit and a retail readiness check-in so you always know where you stand and what opportunities are ahead. Between sessions, I am available on-call for strategic questions and urgent decisions.
Limited to 3 clients at a time
Book a Discovery CallThe Process
A full diagnostic of your Amazon business covering ads, listings, operations, and competitive landscape. You get a written scorecard with prioritized recommendations. This gives you the full picture of the opportunity.
We fly out to meet your team in person within the first two weeks to align on operations, access, and the 90-day plan.
At least 3 measurable improvements implemented and live on your account. You see results before the first month is over.
Complete commercial operating system built. Inputs, outputs, testing cadence, weekly business review structure. Hands-off management with visible growth from here.
Also Included
On top of the three pillars, every Growth Partner client receives all of the following as part of their engagement.
A data-driven roadmap for what products to launch next, based on category gaps, search demand, and competitor analysis.
Direct introductions to vetted contract manufacturers. Skip months of sourcing and negotiation.
When your brand is ready, I introduce you directly to retail buyers at tier one retailers like Walmart, Target, and Costco.
Systematic recovery of money Amazon owes you from lost and damaged FBA inventory.
Every system, process, and framework I build for your brand . Documented and yours to keep.
I take a maximum of 2 Growth Partner clients and 3 Strategic Advisor clients at any time. This ensures every brand gets the senior attention it deserves.
Or email trey@triostrategy.io